Multigenerational Business Alignment Solutions

Today’s entrepreneurs are becoming more aware of the significant impact of having multiple generations in the workplace. We believe, when managed appropriately, a multigenerational workplace can be the springboard for greater collaboration, a truly unique exchange of ideas, and more productive working relationships.

In addition to the multigenerational aspect of today’s workforce, other factors such as cultural diversity have continued to impact this business model. As the conceptualization of diversity continues to evolve, the term has become more and more inclusive and, therefore, more and more expansive. The multigenerational workplace is a melding of varied work styles, values, priorities, and experiences. Diversity is a fluid concept – and family business owners continue to encounter the challenges of motivating, engaging, and leading employees in a multigenerational workplace. 

There is a significant amount of literature on how to recognize each individual generation, as well as how to attract and retain Generation X and Generation Y employees. However, research that addresses engaging and leading employees who comprise the multigenerational workplace appears to be emerging at a slower pace. 

The fact is that multigenerational conflict, an undercurrent in many business organizations today, is preventable. The term multigenerational is typically used to describe the four predominant generations: the Traditionalists or Silent Generation, Baby Boomers, Generation X and Generation Y. And differences among experiences, concerns related to life stage, and reference points can either cause division and the depletion of resources that comes with that -- or create confluence and the igniting of potential that comes with that.  For the latter to happen, diversity needs to be looked at as a strategy not an obligation.

Fortunately, the ongoing evolution of business solutions and online communications makes it possible for multigenerational leaders to understand and appreciate the differences each generation brings to the workforce and to harness the benefits and energy of the many. Employers who innovate leadership strategies that draw from and appeal to an age-diverse population will clearly have the competitive edge.